talk to us if you have…
🧠 expertise and data but no bandwidth for producing authoritative content
😅 happy customers but no documented social proof
🧩 gaps in your content engine
📉 invested in SEO content but it’s not performing
content for visibility in search
with a strong track record in high-growth SaaS SEO projects, we know how to produce great content at scale.
we can help you determine the topics and search intent to target based on your wider strategy, goals, and current position.
you’ll have time back in your day for high-value projects.
+146% traffic and +56% conversions for TestGorilla
“lowercase makes space for my team to execute major projects. I’m always impressed with the care that goes into briefs and the ideas and solutions brought to every meeting. The most refreshing thing about lowercase is that you get the best people on board.”
– Lucy Dewhurst, TestGorilla
are there gaps in your content process?
we don’t need to manage the whole machine.
we’ll jump in wherever you need us – strategy, writing, optimization.
writers for go-to-market (GTM) assets
take high-stakes content production off your plate without sacrificing depth or credibility. ensure clarity and consistency throughout the buyer journey with cohesive messaging across all content assets.
our capabilities include:
✅ case studies
✅ knowledge base content
✅ whitepapers
✅ thought leadership articles
✅ industry reports
✅ sales engagement content
we helped cybersecurity startup Vendict start conversations with CISOs using thought leadership and an “industry-critical” report
“I would have believed lowercase’s team had 5-10 years in cybersecurity judging by the content they produced.”
– James Heron, Vendict
what you get when you work with us
we investigate industry dynamics, customer motivations, and broader GTM objectives to find the stories that cut through.
✍️ editorial
our writers and editors are the best in the game.
they’ll soak up your industry context and brand guidelines, applying SEO and CRO best practices to deliver publish-ready content assets.
🎯 strategy
we’ll respond to your goals of building domain authority, tying content to revenue, or a nuanced combination of both.
we’ll think critically about search intent and validate topic selection with your customer conversations.
👨💻 project management
never chase another deadline.
our Head of Content is a corporate project management veteran with a flair for serving international ContentOps teams with multiple stakeholders.
outsourcing content can feel like a trust fall
we’ll be just as discerning as you in our initial conversations, and only throw our hat in the ring if we’re 100% confident.
to make sure we’re a good fit, we always start with a trial run.